Insight

How to Select the Right CRM for Your Email Marketing Needs

Email is among the most powerful online marketing tools out there; for many marketers, email marketing trumps PPC and offline marketing. The reason is simple email marketing lets you reach qualified prospects repeatedly, emails allow you to nurture leads like no other form of marketing. Leads from email lead to much higher conversion rates. Email …

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5 Alasan Mengapa Anda Harus Fokus Pada Pangsa Pelanggan, Bukan Pangsa Pasar.

Menurut William J.S, pangsa pasar (Market Share) dapat diartikan sebagai bagian pasar yang dikuasai oleh suatu perusahaan, atau prosentasi penjualan suatu perusahaan terhadap total penjualan para pesaing terbesarnya pada waktu dan tempat tertentu. Pangsa pasar akan mengingatkan kita akan bauran pemasaran (Marketing Mix) yang dikenal dengan the Four Ps, yaitu Product (Produk), Place (Tempat), Price (Harga) dan Promotion …

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The Seven Deadly Sins of Customer Service

Do you want improve and provide an excellent customer service to your customers? Avert these 7 Deadly Sins of Customer Service: Detachment People like a little bit of concern, care and a show of interest, and that is why customer service should never show to be uninterested in customers’ likes, dislikes and even their personal …

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