What is CXM (Customer Experience Management)? Definition, Purpose, and Assessment

August 8th, 2022
customer experience management

All customers want to have a pleasant experience when buying all products. And, every company would also want its customers to get the best service in order to get loyal customers. If the customer has had a satisfying service experience, of course this will be a good thing to build loyalty to the company.

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Apa itu CXM (Customer Experience Management)? Pengertian, Tujuan, dan Penilaian

August 4th, 2022
customer experience management

Semua pelanggan pasti ingin mendapatkan pengalaman yang menyenangkan pada saat membeli semua produk. Dan, setiap perusahaan pasti juga menginginkan pelanggannya mendapatkan pelayanan yang terbaik agar mendapatkan pelanggan yang setia. Jika pelanggan sudah merasakan pengalaman pelayanan yang memuaskan, tentunya ini akan menjadi hal baik untuk membangun loyalitas kepada perusahaan.

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