The importance of retaining existing customers and expanding business is very crucial. The costs associated to acquire new customers is 5 times more than the cost to retain one, this means that every existing customer could be important.

The more opportunities that a customer has to conduct business with your company the better, and one way of achieving this is by opening up channels such as direct sales, online sales, contacts center, use of agents, etc. However, the more channels you have, the greater the need to manage your interaction with your customer base.

Customer Relationship Management (CRM) helps businesses to gain an insight into the behavior of their customers and modify their business operations to ensure that customers are served in the best possible way. In essence, CRM helps a business to recognize the value of its customers and to capitalize on improved customer relations. The better you understand your customers, the more responsive you can be to their needs.

CRM can be achieved by:

  • Finding out about your customers’ purchasing habits, opinions and preferences
  • Profiling individuals and groups to market more effectively and increase sales
  • Changing the way you operate to improve customer service and marketing

Benefiting from CRM is not just a question of buying the right software. You must also adapt your business to the needs of your customers. Hence, we align, develop and orchestrate the four ingredients of success as our main approach in delivering our services

iSystem CRM offers you a wide range of CRM Services:


CRM Solution

We provide a process-based CRM software for sales, marketing and service automation


CRM Training & Certification Bootcamp

We provide various executive training, education, coaching and professional certification program in Customer Relationship Management.


CRM Consultancy And Advisory

We offer a range of CRM Consultancy and Advisory, designed to assist you get the benefits from CRM at any stage of your CRM initiatives.